VII. Emphasis

As an aesthetic tool, “emphasis” shows one element standing out or apart from others. It can differ from them in subject matter, color, size, shape or placement within the frame. Whatever the difference, the exceptional element stands out as the center of interest. It’s the most important element and key to the image’s meaning. The […]

Appreciating The Aesthetic Dimensions

A blog series featuring form, line, color, contrast, texture, gradation… Television tower This posting begins a series that will focus on the aesthetic tools that visual artists and others use, singly and in combination, to create still and moving images that accomplish specific communication objectives. Knowing the purpose of an image before we pick up […]